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In keeping with founder and stylist Zerina Akers — whose shoppers embody Beyoncé and Chloe x Halle — the concept to transition Black Owned Everything from a useful resource for locating Black expertise right into a buying vacation spot, with merchandise starting from vogue and sweetness to house, arrived after she witnessed the “overwhelming response” to the Instagram web page. “I [soon] recognized the need for a luxury retail space for Black-owned businesses to have global reach,” she tells Refinery29. “It was a natural [next step] for us.”
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